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1910 Bethlehem Tire Ad •

History of Bethlehem Tires (1857) 

The company’s history traces to 1857, when a group of railroaders and investors of the city of Bethlehem, Pa., founded the Saucona Iron Company, which four years later was renamed Bethlehem Iron Company; the works was designed principally to turn out wrought-iron railroad rails. In 1899 the facilities were acquired by a newly formed enterprise, the Bethlehem Steel Company.

The major founder of the corporation in 1904–05 was Charles M. Schwab, who had earlier been one of the major figures in the creation of United States Steel Corporation (1901). In August 1901 he had bought control of Bethlehem Steel Company, only to see it fail in a financial scandal. Schwab borrowed and invested heavily to save the company’s assets, absorb other companies, and launch the Bethlehem Steel Corporation. The corporation thrived, partly as a result of the expanding orders for guns, munitions, and naval vessels from European powers both before and during World War I. In the first four decades of its existence, the corporation absorbed a number of iron-ore, coal, and steel-producing properties from coast to coast. During World War II and the postwar years, it continued to expand. Like other American steel companies, Bethlehem began to diversify during the 1970s in the face of strong competition from foreign steelmakers. Its other activities included the production of plastics and related chemical products and the mining of nonferrous ores. Despite its attempt to diversify, Bethlehem Steel was ultimately brought down by a variety of factors, including low-cost foreign competition and the loss of millions of dollars in a lawsuit. In 2001 the corporation filed for bankruptcy protection, and two years later it—along with more than 20 of its subsidiaries, including Bethlehem Rail, Greenwood Mining, and Chicago Cold Rolling—was dissolved and its assets sold.

Available Firestone Tire ads by date and category

1910 Bethlehem circa steel truck wheels tires advertisement Description: More rolled steel truck wheels every day! BETHLEHEM   Name of Company: Bethlehem Steel Company Size (8 1/2 X 11 5/8 INCHES) (21.6 X 29.5 CM) Grading - Excellent (The ad itself is excellent although the border on the left has a 2 inch tear going upwards and a small tear on the top) Availability - One in stock Price - NOT FOR SALE - ARCHIVED Magazine: Unknown Publishing Date: Unknown Shipping and handling fees - verify postal code Catalog ID: tires00033